19 July 2023
Ursus Breweries, part of Asahi Europe & International (AEI), and Enery announce the signing of a multi-year Virtual Power Purchase Agreement (VPPA), providing renewable energy for the production of their beers in Romania.
Ursus Breweries will offtake power production from a new-to-be-built solar park, with a capacity of more than 50 MWp, located in Romania.
The deal supports Asahi Europe & International in our wider sustainability ambition to be carbon neutral across all the European breweries by 2030 and continue to promote additionality in our core markets.
Paolo Lanzarotti, CEO Asahi Europe & International, said:
“This latest agreement providing renewable energy for our breweries in Romania marks another important step forward and significant commitment towards our Legacy 2030 goal of becoming carbon neutral in all our breweries by 2030 and across our wider supply chain by 2050. Now more than ever, and together with our partners we are committed to creating meaningful connections with people and the planet”.
Richard König, CEO, and Severin Vartigov, CCO, commented:
We are committed to assisting businesses in their journey towards carbon neutrality and providing competitive, reliable green electricity, which remains one of our core objectives. It brings us great joy to collaborate with Asahi Europe & International and Ursus Breweries in their efforts to enhance the sustainability of their breweries in Romania. Our team finds inspiration in making a tangible impact by advocating conscious and sustainable business choices. We are proud to work with Asahi Europe & International, who owns among the most iconic beer brands in our region and are looking forward to creating a sustainable long-term partnership based on a common goal of enhancing the environment for the people of our region while remaining cost competitive and innovative.
About Asahi Europe & International
Asahi Europe & International is the international branch of Asahi Group Holdings, a global beverage and food company listed on the Tokyo Stock Exchange, Japan. It is the outcome of years of acquisitions, which allowed Asahi Group Holdings, a traditional Japanese producer of beer, whiskey, and wide range of food products, to establish and strengthen its business in Europe and around the globe. As of 2020, the business is established under the Asahi Europe and International organization. Building on centuries of European brewing heritage, the business runs 19 production facilities in 8 countries across Europe, and is the custodian of some of the best beer brands in the world, including Asahi Super Dry, Pilsner Urquell, Peroni Nastro Azzurro, Grolsch and Kozel. Within the Asahi Group, the remit of Asahi Europe and International is also to develop and manage all export markets globally, outside of Japan and Oceania. Covering 90 markets and with over 10,000 passionate colleagues on board, through our shared purpose of Creating Meaningful Connections, the business is well positioned to inspire people around the world to drink better.
Enery is a provider of green electricity dedicated to supplying its customers with reliable and accessible green energy. With a diversified green fleet currently generating over 200 GWh of clean electricity from 280 MW, Enery is at the forefront of driving CEE region’s transition to sustainable energy. The company’s ambitious plans include ongoing development projects worth more than 7 GW. With its diverse and multidisciplinary team of more than 25 nationalities, Enery is focusing on developing and maintaining renewable energy projects by integrating environmental, social, and governance (ESG) factors into every aspect of day-to-day business.